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Dealing with A
Bad Client
A client with a creative
business called me one day and asked the
following question. It's a question I get
asked frequently, so rather than write an entire
article, I decided just to tell you exactly what
I told her.
Kirstin --
Do you have a graceful exit strategy for those
situations when you are face-to- face and
realize that, for whatever reason, you do NOT
want to work with this prospect? Let's say, for
example, that you qualified the prospect and
then when you meet, you discover that you don't
have good chemistry, or you sense a red flag.
-- Margery, Phoenix MD
Margery --
Great question. Once you realize they
aren't a good match, simply tell them that
you don't think you are the perfect
person for their specific
needs and recommend them to one or two other
people whom you think they would jibe with
better.
This lets you out of the relationship,
without burning bridges. In fact, I've
done this and gotten referrals from the
client whom I referred to others.
Generally, people are so impressed that you
don't take them on under the wrong
circumstances that they think even more
highly of you.
This another reason you have to know who
your competitors are and keep a few of them
around to refer to. Of course,
referring them to a competent company is
definitely a good thing.
It is much better to refer the client to
someone more appropriate, then try to work
with the client.
-- Kirstin
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